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| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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| 1 |
Material Type: Article
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Service Quality, Profitability, and the Economic Worth of Customers: What We Know and What We Need to LearnJournal of the Academy of Marketing Science, 2000, Vol.28 (1), p.67-85 [Peer Reviewed Journal]Copyright Sage Publications, Inc. Winter 2000 ;Academy of Marketing Science 2000. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070300281007 ;CODEN: JAMSDEFull text available |
| 2 |
Material Type: Article
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The Influence of Cause-Related Marketing on Consumer Choice: Does One Good Turn Deserve Another?Journal of the Academy of Marketing Science, 2000-04, Vol.28 (2), p.248-262 [Peer Reviewed Journal]Copyright Sage Publications, Inc. Spring 2000 ;Academy of Marketing Science 2000. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070300282006 ;CODEN: JAMSDEFull text available |
| 3 |
Material Type: Article
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The Effects of Extrinsic Product Cues on Consumers' Perceptions of Quality, Sacrifice, and ValueJournal of the Academy of Marketing Science, 2000-04, Vol.28 (2), p.278-290 [Peer Reviewed Journal]Copyright SAGE PUBLICATIONS, INC. Spring 2000 ;Academy of Marketing Science 2000. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070300282008 ;CODEN: JAMSDEFull text available |
| 4 |
Material Type: Article
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Assessing the Predictive Validity of Two Methods of Measuring Self-Image CongruenceJournal of the Academy of Marketing Science, 1997-06, Vol.25 (3), p.229-241 [Peer Reviewed Journal]Copyright Sage Publications, Inc. Summer 1997 ;Academy of Marketing Science 1997. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070397253004 ;CODEN: JAMSDEFull text available |
| 5 |
Material Type: Article
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Linking perceived service quality and service loyalty: a multi-dimensional perspectiveEuropean journal of marketing, 1999-12, Vol.33 (11/12), p.1082-1106 [Peer Reviewed Journal]MCB UP Limited ;Copyright MCB UP Limited (MCB) 1999 ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/03090569910292285Full text available |
| 6 |
Material Type: Article
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An assessment of the relationship between service quality and customer satisfaction in the formation of consumers' purchase intentionsJournal of retailing, 1994-06, Vol.70 (2), p.163-178 [Peer Reviewed Journal]1994 ;Copyright Elsevier Science Ltd. Summer 1994 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/0022-4359(94)90013-2 ;CODEN: JLREA3Full text available |
| 7 |
Material Type: Article
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Modeling the determinants of customer satisfaction for business-to-business professional servicesJournal of the Academy of Marketing Science, 1997-12, Vol.25 (1), p.4-17 [Peer Reviewed Journal]Copyright Sage Publications, Inc. Winter 1997 ;Academy of Marketing Science 1997. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/BF02894505 ;CODEN: JAMSDEFull text available |
| 8 |
Material Type: Article
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A model of consumer perceptions and store loyalty intentions for a supermarket retailerJournal of retailing, 1998, Vol.74 (2), p.223-245 [Peer Reviewed Journal]1998 ;Copyright JAI Press Inc. Summer 1998 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/S0022-4359(99)80094-3 ;CODEN: JLREA3Full text available |
| 9 |
Material Type: Article
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The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentionsJournal of retailing, 1998, Vol.74 (3), p.331-352 [Peer Reviewed Journal]1998 ;Copyright JAI Press Inc. Fall 1998 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/S0022-4359(99)80099-2 ;CODEN: JLREA3Full text available |
| 10 |
Material Type: Article
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The influence of firm behavior on purchase intention: do consumers really care about business ethics?The Journal of consumer marketing, , Vol.14 (6), p.421-432 [Peer Reviewed Journal]MCB UP Limited ;Copyright MCB UP Limited (MCB) 1997 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363769710185999Full text available |
| 11 |
Material Type: Article
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The effects of framing price promotion messages on consumers' perceptions and purchase intentionsJournal of retailing, 1998-09, Vol.74 (3), p.353-372 [Peer Reviewed Journal]1998 ;Copyright JAI Press Inc. Fall 1998 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/S0022-4359(99)80100-6 ;CODEN: JLREA3Full text available |
| 12 |
Material Type: Article
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Measuring physical distribution service qualityJournal of the Academy of Marketing Science, 1997-12, Vol.25 (1), p.31-44 [Peer Reviewed Journal]Copyright Sage Publications, Inc. Winter 1997 ;Academy of Marketing Science 1997. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/BF02894507 ;CODEN: JAMSDEFull text available |
| 13 |
Material Type: Article
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The Impact of Health Claims on Consumer Search and Product Evaluation Outcomes: Results from FDA Experimental DataJournal of public policy & marketing, 1999-03, Vol.18 (1), p.89-105 [Peer Reviewed Journal]Copyright 1999 American Marketing Association ;Copyright American Marketing Association Spring 1999 ;ISSN: 0743-9156 ;EISSN: 1547-7207 ;DOI: 10.1177/074391569901800110Full text available |
| 14 |
Material Type: Article
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A model of image creation and image transfer in event sponsorshipInternational marketing review, 1997-06, Vol.14 (3), p.145-158 [Peer Reviewed Journal]MCB UP Limited ;Copyright MCB UP Limited (MCB) 1997 ;ISSN: 0265-1335 ;EISSN: 1758-6763 ;DOI: 10.1108/02651339710170221Full text available |
| 15 |
Material Type: Article
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Antecedents of green purchases a survey in ChinaThe Journal of consumer marketing, 2000-07, Vol.17 (4), p.338-357 [Peer Reviewed Journal]Copyright MCB UP Limited (MCB) 2000 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363760010335358Full text available |
| 16 |
Material Type: Article
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Matching products with endorsers: attractiveness versus expertiseThe Journal of consumer marketing, 1998-12, Vol.15 (6), p.576-586 [Peer Reviewed Journal]MCB UP Limited ;Copyright MCB UP Limited (MCB) 1998 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363769810241445Full text available |
| 17 |
Material Type: Article
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Effects of a product display and environmental fragrancing on approach responses and pleasurable experiencesPsychology & marketing, 2000-01, Vol.17 (1), p.27-54 [Peer Reviewed Journal]Copyright © 2000 John Wiley & Sons, Inc. ;Copyright Wiley Periodicals Inc. Jan 2000 ;ISSN: 0742-6046 ;EISSN: 1520-6793 ;DOI: 10.1002/(SICI)1520-6793(200001)17:1<27::AID-MAR3>3.0.CO;2-CFull text available |
| 18 |
Material Type: Article
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Do role models influence teenagers’ purchase intentions and behavior?The Journal of consumer marketing, 2000-09, Vol.17 (5), p.441-453 [Peer Reviewed Journal]MCB UP Limited ;Copyright MCB UP Limited (MCB) 2000 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363760010341081Full text available |
| 19 |
Material Type: Article
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MOVIEMOD: An Implementable Decision-Support System for Prerelease Market Evaluation of Motion PicturesMarketing science (Providence, R.I.), 2000-07, Vol.19 (3), p.226-243 [Peer Reviewed Journal]Copyright 2000 Institute for Operations Research and the Management Sciences ;Copyright Institute for Operations Research and the Management Sciences Summer 2000 ;ISSN: 0732-2399 ;EISSN: 1526-548X ;DOI: 10.1287/mksc.19.3.226.11796 ;CODEN: MARSE5Full text available |
| 20 |
Material Type: Article
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Implications of Accurate Usage of Nutrition Facts Panel Information for Food Product Evaluations and Purchase IntentionsJournal of the Academy of Marketing Science, 1999-10, Vol.27 (4), p.470-480 [Peer Reviewed Journal]Copyright Sage Publications, Inc. Fall 1999 ;Academy of Marketing Science 1999. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070399274006 ;CODEN: JAMSDEFull text available |
Results 1 - 20 of 113 for All Library Resources
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