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1
To Buy or Not to Buy? Exploring Ethical Consumerism in an Emerging Market—India
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To Buy or Not to Buy? Exploring Ethical Consumerism in an Emerging Market—India

Journal of business ethics, 2024-05, Vol.191 (4), p.811-835 [Peer Reviewed Journal]

The Author(s), under exclusive licence to Springer Nature B.V. 2024. Springer Nature or its licensor (e.g. a society or other partner) holds exclusive rights to this article under a publishing agreement with the author(s) or other rightsholder(s); author self-archiving of the accepted manuscript version of this article is solely governed by the terms of such publishing agreement and applicable law. ;ISSN: 0167-4544 ;EISSN: 1573-0697 ;DOI: 10.1007/s10551-024-05670-7

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2
Resilience, vulnerability and personality effects on social commerce intentions: the COVID-19 era
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Resilience, vulnerability and personality effects on social commerce intentions: the COVID-19 era

Young consumers, 2023-04, Vol.24 (3), p.288-308 [Peer Reviewed Journal]

Evangelos Mourelatos and Emmanouela Manganari. ;Evangelos Mourelatos and Emmanouela Manganari. This work is published under http://creativecommons.org/licences/by/4.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1747-3616 ;EISSN: 1758-7212 ;DOI: 10.1108/YC-04-2022-1515

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3
Understanding how Millennial shoppers decide what to buy: Digitally connected unseen journeys
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Understanding how Millennial shoppers decide what to buy: Digitally connected unseen journeys

International journal of retail & distribution management, 2017-01, Vol.45 (5), p.498-517 [Peer Reviewed Journal]

ISSN: 0959-0552 ;EISSN: 1758-6690 ;DOI: 10.1108/IJRDM-11-2016-0206

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4
Thinking green, buying green? Drivers of pro-environmental purchasing behavior
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Article
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Thinking green, buying green? Drivers of pro-environmental purchasing behavior

The Journal of consumer marketing, 2015-05, Vol.32 (3), p.167-175 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Emerald Group Publishing Limited 2015 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/JCM-10-2014-1179

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5
An empirical study of consumers intention to purchase energy efficient appliances
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Article
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An empirical study of consumers intention to purchase energy efficient appliances

Social responsibility journal, 2021-05, Vol.17 (4), p.489-507 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1747-1117 ;EISSN: 1758-857X ;DOI: 10.1108/SRJ-11-2019-0378

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6
To make your mouth water or not? How field dependence/independence and occasion-setting cues affect consumers’ food intake intention
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To make your mouth water or not? How field dependence/independence and occasion-setting cues affect consumers’ food intake intention

European journal of marketing, 2022-11, Vol.56 (11), p.2862-2891 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/EJM-07-2021-0571

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7
The retailer’s puzzle: influencer opinions and consumer-generated information
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Article
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The retailer’s puzzle: influencer opinions and consumer-generated information

The Journal of consumer marketing, 2022-11, Vol.39 (7), p.756-768 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/JCM-09-2020-4143

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8
Meta-analysis of augmented reality marketing
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Article
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Meta-analysis of augmented reality marketing

Marketing intelligence & planning, 2023-01, Vol.41 (1), p.110-123

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0263-4503 ;EISSN: 1758-8049 ;DOI: 10.1108/MIP-06-2022-0221

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9
Effect of consumption values on customers’ green purchase intention: a mediating role of green trust
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Article
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Effect of consumption values on customers’ green purchase intention: a mediating role of green trust

Social responsibility journal, 2021-11, Vol.17 (8), p.1320-1336 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1747-1117 ;EISSN: 1758-857X ;DOI: 10.1108/SRJ-05-2020-0191

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10
Exploring factors influencing impulse buying in live streaming shopping: a stimulus-organism-response (SOR) perspective
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Article
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Exploring factors influencing impulse buying in live streaming shopping: a stimulus-organism-response (SOR) perspective

Asia Pacific journal of marketing and logistics, 2023-05, Vol.35 (6), p.1383-1403 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-12-2021-0903

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11
Chinese cultural element in brand logo and purchase intention
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Article
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Chinese cultural element in brand logo and purchase intention

Marketing intelligence & planning, 2023-03, Vol.41 (2), p.171-185

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0263-4503 ;EISSN: 1758-8049 ;DOI: 10.1108/MIP-04-2022-0175

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12
“Make an Effort and Show Me the Love!” Effects of Indexical and Iconic Authenticity on Perceived Brand Ethicality
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Article
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“Make an Effort and Show Me the Love!” Effects of Indexical and Iconic Authenticity on Perceived Brand Ethicality

Journal of business ethics, 2022-08, Vol.179 (1), p.89-110 [Peer Reviewed Journal]

The Author(s), under exclusive licence to Springer Nature B.V. 2021 ;The Author(s), under exclusive licence to Springer Nature B.V. 2021. ;Distributed under a Creative Commons Attribution 4.0 International License ;ISSN: 0167-4544 ;EISSN: 1573-0697 ;DOI: 10.1007/s10551-021-04779-3

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13
Brand presentation order in voice shopping: Understanding the effects of sequential product presentation
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Article
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Brand presentation order in voice shopping: Understanding the effects of sequential product presentation

Journal of retailing, 2022-12, Vol.98 (4), p.759-778 [Peer Reviewed Journal]

2022 ;Copyright Elsevier Limited Dec 2022 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2022.06.002

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14
Retail price discount depth and perceived quality uncertainty
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Article
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Retail price discount depth and perceived quality uncertainty

Journal of retailing, 2022-10, Vol.98 (3), p.542-557 [Peer Reviewed Journal]

2021 ;Copyright Elsevier Limited Oct 2022 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2021.12.001

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15
The rise of online food delivery culture during the COVID-19 pandemic: an analysis of intention and its associated risk
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Article
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The rise of online food delivery culture during the COVID-19 pandemic: an analysis of intention and its associated risk

European journal of management and business economics, 2024-03, Vol.33 (1), p.54-73 [Peer Reviewed Journal]

Wai Chuen Poon and Serene En Hui Tung. This work is published under http://creativecommons.org/licences/by/4.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2444-8451 ;EISSN: 2444-8494 ;DOI: 10.1108/EJMBE-04-2021-0128

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16
Influence of cartoon characters on generation alpha in purchase decisions
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Article
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Influence of cartoon characters on generation alpha in purchase decisions

Young consumers, 2022-05, Vol.23 (2), p.282-303 [Peer Reviewed Journal]

Emerald Publishing Limited. ;ISSN: 1747-3616 ;EISSN: 1758-7212 ;DOI: 10.1108/YC-06-2021-1342

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17
Exploring consumers’ purchase intention in social commerce: An empirical study based on trust, argument quality, and social presence
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Article
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Exploring consumers’ purchase intention in social commerce: An empirical study based on trust, argument quality, and social presence

Asia Pacific journal of marketing and logistics, 2019-03, Vol.31 (2), p.378-397 [Peer Reviewed Journal]

Emerald Publishing Limited 2019 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-05-2018-0170

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18
The role of virtual try-on technology in online purchase decision from consumers’ aspect
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Article
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The role of virtual try-on technology in online purchase decision from consumers’ aspect

Internet research, 2019-06, Vol.29 (3), p.529-551 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1066-2243 ;EISSN: 2054-5657 ;DOI: 10.1108/IntR-12-2017-0540

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19
The roles of hedonistic, utilitarian incentives and government policies affecting customer attitudes and purchase intention towards green products
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Article
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The roles of hedonistic, utilitarian incentives and government policies affecting customer attitudes and purchase intention towards green products

International review on public and nonprofit marketing, 2022-12, Vol.19 (4), p.709-735 [Peer Reviewed Journal]

The Author(s), under exclusive licence to Springer-Verlag GmbH Germany, part of Springer Nature 2021 ;The Author(s), under exclusive licence to Springer-Verlag GmbH Germany, part of Springer Nature 2021. ;ISSN: 1865-1984 ;EISSN: 1865-1992 ;DOI: 10.1007/s12208-021-00325-z

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20
How mindfulness reduces BNPL usage and how that relates to overall well-being
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Article
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How mindfulness reduces BNPL usage and how that relates to overall well-being

European journal of marketing, 2023-01, Vol.57 (2), p.325-359 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/EJM-11-2021-0923

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