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| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
|---|---|---|---|
| 1 |
Material Type: Article
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Antecedents of brand hate in the fast food industrySpanish journal of marketing-ESIC, 2019-09, Vol.23 (2), p.227-248 [Peer Reviewed Journal]Sharizal Hashim and Sheraz Kasana. This work is published under https://creativecommons.org/licenses/by-nc/3.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2444-9709 ;ISSN: 2444-9695 ;EISSN: 2444-9709 ;DOI: 10.1108/SJME-10-2018-0047Full text available |
| 2 |
Material Type: Article
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Setting acceptable prices: a key for success in retailingSpanish journal of marketing-ESIC, 2019-06, Vol.23 (1), p.119-139 [Peer Reviewed Journal]F. Javier Rondan-Cataluña, Bernabe Escobar-Perez and Manuel A. Moreno-Prada. This work is published under https://creativecommons.org/licenses/by-nc/3.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2444-9709 ;ISSN: 2444-9695 ;EISSN: 2444-9709 ;DOI: 10.1108/SJME-03-2018-0013Full text available |
| 3 |
Material Type: Article
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The influence of formal and informal control on market and financial resultsSpanish journal of marketing-ESIC, 2022-05, Vol.26 (1), p.44-60 [Peer Reviewed Journal]Daniel Espinosa Sáez, Paola Andrea Ortiz-Rendón and José Luis Munuera Alemán. This work is published under http://creativecommons.org/licences/by/4.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2444-9709 ;ISSN: 2444-9695 ;EISSN: 2444-9709 ;DOI: 10.1108/SJME-04-2021-0072Full text available |
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- Decision Making (2)
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