Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
---|---|---|---|
1 |
Material Type: Article
|
Social media marketing strategy: definition, conceptualization, taxonomy, validation, and future agendaJournal of the Academy of Marketing Science, 2021-01, Vol.49 (1), p.51-70 [Peer Reviewed Journal]The Author(s) 2020 ;COPYRIGHT 2021 Springer ;The Author(s) 2020. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-020-00733-3Full text available |
|
2 |
Material Type: Article
|
Materialistic values and green apparel purchase intention among young Vietnamese consumersYoung consumers, 2019-11, Vol.20 (4), p.246-263 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1747-3616 ;EISSN: 1758-7212 ;DOI: 10.1108/YC-10-2018-0859Full text available |
|
3 |
Material Type: Article
|
Evolution of retail formats: Past, present, and futureJournal of retailing, 2021-03, Vol.97 (1), p.42-61 [Peer Reviewed Journal]2020 New York University ;2020. New York University ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2020.11.002Full text available |
|
4 |
Material Type: Article
|
Purchase intention and purchase behavior online: A cross-cultural approachHeliyon, 2020-06, Vol.6 (6), p.e04284-e04284, Article e04284 [Peer Reviewed Journal]2020 ;2020 Published by Elsevier Ltd. ;2020 Published by Elsevier Ltd. 2020 ;ISSN: 2405-8440 ;EISSN: 2405-8440 ;DOI: 10.1016/j.heliyon.2020.e04284 ;PMID: 32613132Full text available |
|
5 |
Material Type: Article
|
Factors influencing purchase intention towards consumer-to-consumer e-commerceIntangible capital, 2017-01, Vol.13 (5), p.948-970ISSN: 2014-3214 ;ISSN: 1697-9818 ;EISSN: 1697-9818 ;DOI: 10.3926/ic.1119Full text available |
|
6 |
Material Type: Article
|
Behavioral consequences of customer inspiration: the role of social media inspirational content and cultural orientationJournal of research in interactive marketing, 2020-11, Vol.14 (4), p.431-459 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 2040-7122 ;EISSN: 2040-7130 ;DOI: 10.1108/JRIM-09-2019-0145Full text available |
|
7 |
Material Type: Article
|
The Relationship of Health and Nutrition Claims towards Purchasing Choices among Consumers in Shah Alam, SelangorJournal of Nutritional Science and Vitaminology, 2020, Vol.66(Supplement), pp.S222-S225 [Peer Reviewed Journal]2020 by the Center for Academic Publications Japan ;ISSN: 0301-4800 ;EISSN: 1881-7742 ;DOI: 10.3177/jnsv.66.S222Full text available |
|
8 |
Material Type: Article
|
Effect of Serendipity in an Encounter on Purchase Intention of Unexpected ProductsFrontiers in psychology, 2022-03, Vol.13, p.848907-848907 [Peer Reviewed Journal]Copyright © 2022 Liang, Chu, Zhang, Li, Lan and He. ;Copyright © 2022 Liang, Chu, Zhang, Li, Lan and He. 2022 Liang, Chu, Zhang, Li, Lan and He ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2022.848907 ;PMID: 35432132Full text available |
|
9 |
Material Type: Article
|
How does perceived severity of COVID-19 influence purchase intention of organic food?British food journal (1966), 2022-11, Vol.124 (11), p.3353-3367 [Peer Reviewed Journal]Emerald Publishing Limited ;ISSN: 0007-070X ;EISSN: 1758-4108 ;DOI: 10.1108/BFJ-06-2021-0701Full text available |
|
10 |
Material Type: Article
|
How does greenwashing affect green branding equity and purchase intention? An empirical researchMarketing intelligence & planning, 2018-09, Vol.36 (7), p.809-824Emerald Publishing Limited ;Emerald Publishing Limited 2018 ;ISSN: 0263-4503 ;EISSN: 1758-8049 ;DOI: 10.1108/MIP-12-2017-0339Full text available |
|
11 |
Material Type: Article
|
Unlocking the power of marketing: understanding the links between customer mindset metrics, behavior, and profitabilityJournal of the Academy of Marketing Science, 2018-09, Vol.46 (5), p.813-836 [Peer Reviewed Journal]Academy of Marketing Science 2017 ;COPYRIGHT 2018 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, (2017). All Rights Reserved. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-017-0554-5Full text available |
|
12 |
Material Type: Article
|
Effects of Interactivity on Website Involvement and Purchase IntentionJournal of the Association for Information Systems, 2010-01, Vol.11 (1), p.34-59 [Peer Reviewed Journal]Copyright Association for Information Systems Jan 2010 ;ISSN: 1536-9323 ;EISSN: 1536-9323 ;DOI: 10.17705/1jais.00218Full text available |
|
13 |
Material Type: Article
|
Antecedents of luxury brand purchase intentionThe journal of product & brand management, 2011-09, Vol.20 (6), p.457-467 [Peer Reviewed Journal]Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2011 ;ISSN: 1061-0421 ;EISSN: 2054-1643 ;DOI: 10.1108/10610421111166603Full text available |
|
14 |
Material Type: Article
|
Consumers’ Intention to Purchase Electric Vehicles: Influences of User Attitude and PerceptionSustainability (Basel, Switzerland), , Vol.13 (12), p.6778 [Peer Reviewed Journal]2021 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su13126778Full text available |
|
15 |
Material Type: Article
|
Silver lining of envy on social media? The relationships between post content, envy type, and purchase intentionsInternet research, 2018-08, Vol.28 (4), p.1142-1164 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2018 ;ISSN: 1066-2243 ;EISSN: 2054-5657 ;DOI: 10.1108/IntR-05-2017-0203Full text available |
|
16 |
Material Type: Article
|
Examining the impact of QR codes on purchase intention and customer satisfaction on the basis of perceived flowInternational journal of engineering business management, 2018-11, Vol.10, p.184797901881232 [Peer Reviewed Journal]The Author(s) 2018 ;ISSN: 1847-9790 ;EISSN: 1847-9790 ;DOI: 10.1177/1847979018812323Full text available |
|
17 |
Material Type: Article
|
EMPIRICAL STUDY OF PURCHASE INTENTION AND BEHAVIOR OF E-COMMERCE CONSUMERS IN INDONESIAMalaysian e commerce journal, 2021-11, Vol.5 (1), p.20-28 [Peer Reviewed Journal]ISSN: 2616-5155 ;EISSN: 2616-5155 ;DOI: 10.26480/mecj.01.2021.20.28Full text available |
|
18 |
Material Type: Article
|
Interactive effect of consumer affinity and consumer ethnocentrism on product trust and willingness-to-buy: a moderated-mediation modelThe Journal of consumer marketing, 2018-12, Vol.35 (7), p.688-697 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2018 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/JCM-06-2017-2239Full text available |
|
19 |
Material Type: Article
|
The impact of website quality on customer satisfaction and purchase intention: perceived playfulness and perceived flow as mediatorsInformation systems and e-business management, 2012-12, Vol.10 (4), p.549-570 [Peer Reviewed Journal]Springer-Verlag 2011 ;Springer-Verlag Berlin Heidelberg 2012 ;ISSN: 1617-9846 ;EISSN: 1617-9854 ;DOI: 10.1007/s10257-011-0181-5Full text available |
|
20 |
Material Type: Article
|
The effect of store image and service quality on brand image and purchase intention for private label brandsAustralasian marketing journal, 2011-02, Vol.19 (1), p.30-39 [Peer Reviewed Journal]2010 Australian and New Zealand Marketing Academy. ;Copyright Elsevier Limited Feb 2011 ;ISSN: 1441-3582 ;ISSN: 1839-3349 ;EISSN: 1839-3349 ;DOI: 10.1016/j.ausmj.2010.11.001Full text available |