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Material Type: Bài báo
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Predictors of green purchase intention toward eco-innovation and green products: Evidence from TaiwanEconomic research - Ekonomska istraživanja, 2023-07, Vol.36 (2)2022 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2022 ;ISSN: 1331-677X ;EISSN: 1848-9664 ;DOI: 10.1080/1331677X.2022.2121934Tài liệu số/Tài liệu điện tử |
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Material Type: Bài báo
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Effects of perceived service quality, website quality, and reputation on purchase intention: The mediating and moderating roles of trust and perceived risk in online shoppingCogent business & management, 2021, Vol.8 (1), p.1-20 [Tạp chí có phản biện]2021 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2021 ;2021 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. This work is licensed under the Creative Commons Attribution License http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2020.1869363Tài liệu số/Tài liệu điện tử |
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3 |
Material Type: Bài báo
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Does esports spectating influence game consumption?Behaviour & information technology, 2022-01, Vol.41 (1), p.181-197 [Tạp chí có phản biện]2020 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group 2020 ;ISSN: 0144-929X ;EISSN: 1362-3001 ;DOI: 10.1080/0144929X.2020.1797876Tài liệu số/Tài liệu điện tử |
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4 |
Material Type: Bài báo
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The alluring and deceptive force of puffery - is it waning? Comparing brand puffery and brand genuinuity advertising appeals within a luxury automotive contextJournal of strategic marketing, 2023-06, Vol.ahead-of-print (ahead-of-print), p.1-18 [Tạp chí có phản biện]2023 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2023 ;ISSN: 0965-254X ;EISSN: 1466-4488 ;DOI: 10.1080/0965254X.2023.2218864Tài liệu số/Tài liệu điện tử |
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5 |
Material Type: Bài báo
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The Effect of Value Perceptions on Luxury Purchase Intentions: An Angolan Market PerspectiveJournal of global marketing, 2023-03, Vol.36 (2), p.112-126 [Tạp chí có phản biện]2022 The Author(s). Published with license by Taylor & Francis Group, LLC. 2022 ;ISSN: 0891-1762 ;EISSN: 1528-6975 ;DOI: 10.1080/08911762.2022.2143462Tài liệu số/Tài liệu điện tử |
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Material Type: Bài báo
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The impact of security, individuality, reputation, and consumer attitudes on purchase intention of online shopping: The evidence in VietnamCogent psychology, 2022-12, Vol.9 (1) [Tạp chí có phản biện]2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2022 ;ISSN: 2331-1908 ;EISSN: 2331-1908 ;DOI: 10.1080/23311908.2022.2035530Tài liệu số/Tài liệu điện tử |
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Material Type: Bài báo
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Eat to the Beat: Musical Incongruity Resolution in Restaurant AdvertisingJournal of international consumer marketing, 2022-10, Vol.34 (5), p.567-591 [Tạp chí có phản biện]2022 The Author(s). Published with license by Taylor & Francis Group, LLC. 2022 ;ISSN: 0896-1530 ;EISSN: 1528-7068 ;DOI: 10.1080/08961530.2021.2022061Tài liệu số/Tài liệu điện tử |
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Material Type: Bài báo
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Limited-time scarcity and competitive arousal in E-commerceThe International review of retail, distribution and consumer research, 2022-10, Vol.32 (5), p.549-567 [Tạp chí có phản biện]2022 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2022 ;ISSN: 0959-3969 ;EISSN: 1466-4402 ;DOI: 10.1080/09593969.2022.2098360Tài liệu số/Tài liệu điện tử |
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9 |
Material Type: Bài báo
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Examining customer satisfaction and purchase intention toward a new product before its launch: Cookies enriched with spirulinaCogent business & management, 2023-12, Vol.10 (3) [Tạp chí có phản biện]2023 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2257346Tài liệu số/Tài liệu điện tử |
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10 |
Material Type: Bài báo
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The effect of halal brand awareness on purchase intention in indonesia: the mediating role of attitudeCogent business & management, 2023-12, Vol.10 (1) [Tạp chí có phản biện]2023 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2168510Tài liệu số/Tài liệu điện tử |