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To make your mouth water or not? How field dependence/independence and occasion-setting cues affect consumers’ food intake intention

European journal of marketing, 2022-11, Vol.56 (11), p.2862-2891 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/EJM-07-2021-0571

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