Purchase Intentions and Purchase Behavior
Journal of marketing, 1979-04, Vol.43 (2), p.65-74 [Peer Reviewed Journal]Copyright 1979 The American Marketing Association ;Copyright American Marketing Association Spring 1979 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1177/002224297904300207 ;CODEN: JMKTAK
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