Big data and firm performance: The roles of market-directed capabilities and business strategy
IDEAS Working Paper Series from RePEc, 2020-11, Vol.57 (7) [Peer Reviewed Journal]2020. Notwithstanding the ProQuest Terms and conditions, you may use this content in accordance with the associated terms available at https://research.stlouisfed.org/research_terms.html . ;Attribution - NonCommercial ;ISSN: 0378-7206 ;EISSN: 1872-7530 ;DOI: 10.1016/j.im.2020.103365
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