Engagement and consumption behavior of eSports gamers
Spanish journal of marketing-ESIC, 2023-08, Vol.27 (2), p.261-282 [Peer Reviewed Journal]Amir Zaib Abbasi, Muhammad Asif, Amjad Shamim, Ding Hooi Ting and Raouf Ahmad Rather. ;ISSN: 2444-9709 ;ISSN: 2444-9695 ;EISSN: 2444-9709 ;DOI: 10.1108/SJME-07-2022-0161
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