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Designing the Process Model of Content Marketing with the Approach of Strengthening the Customers' Purchase Intention in the Keshavarzi Bank Services

International Journal of Digital Content Management, 2023-07, Vol.4 (7), p.145-170 [Peer Reviewed Journal]

ISSN: 2717-3305 ;EISSN: 2717-3313 ;DOI: 10.22054/dcm.2022.70019.1153

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