Green Cosmetıcs And Generatıon Z In Indonesıa: The Role Of The IMB Model In Predıctıng Purchase Intentıon
APMBA (Asia Pacific Management and Business Application), 2023-12, Vol.12 (2), p.159-186 [Peer Reviewed Journal]ISSN: 2252-8997 ;DOI: 10.21776/ub.apmba.2023.012.02.3
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