Partitioned Country-of-Origin Effect on Consumer Behavior: A Meta-Analysis
Journal of International Consumer Marketing, 2022-10, Vol.34 (5), p.592-615 [Peer Reviewed Journal]2022 Taylor & Francis Group, LLC 2022 ;2022 Taylor & Francis Group, LLC ;ISSN: 0896-1530 ;EISSN: 1528-7068 ;DOI: 10.1080/08961530.2021.2022062
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