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Important drivers for customer satisfaction - from product focus to image and service quality

Total quality management & business excellence, 2021-04, Vol.32 (5-6), p.501-510 [Peer Reviewed Journal]

2019 Informa UK Limited, trading as Taylor & Francis Group 2019 ;2019 Informa UK Limited, trading as Taylor & Francis Group ;ISSN: 1478-3363 ;ISSN: 1478-3371 ;EISSN: 1478-3371 ;DOI: 10.1080/14783363.2019.1594756

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