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Manga, anime y videojuegos japoneses : análisis de los principales factores de su éxito global
open access Tots els drets reservats. https://rightsstatements.org/vocab/InC/1.0
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Title:
Manga, anime y videojuegos japoneses : análisis de los principales factores de su éxito global
Author:
Mangiron i Hevia, Carme
Subjects:
Anime
;
Manga
;
Success
;
Video games
;
Videojuegos
;
Éxito
Description:
En poco más de dos décadas la cultura popular japonesa se ha convertido en un fenómeno global, principalmente el manga, el anime y los videojuegos japoneses, que gozan actualmente de gran popularidad a nivel mundial entre los jóvenes y los no tan jóvenes. En esta contribución analizamos los principales factores que han contribuido al gran éxito de la industria de entretenimiento japonesa, principalmente la estrecha relación entre sus ditintos sectores y la naturaleza trasmediática de sus productos, las estrategias de globalización e internacionalización de In just over two decades, Japanese popular culture has become a global phenomenon, especially the manga, anime and Japanese video games, which now have worldwide popularity among the young and the not so young. In this contribution we analyze the main factors that have contributed to the success of the Japanese entertainment industry, especially the close relationship between their ditintos trasmediática sectors and nature of their products, strategies of globalization and internationalization of Japanese companies and the translation made by amateurs.
Creation Date:
2021-09
Language:
Spanish
Source:
Recercat
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