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Influence of halal marketing on intention towards halal cosmetics: halal awareness and attitude as mediators

Journal of Islamic marketing, 2024, Vol.15 (7), p.1783-1806 [Peer Reviewed Journal]

Emerald Publishing Limited. ;ISSN: 1759-0833 ;EISSN: 1759-0841 ;DOI: 10.1108/JIMA-03-2023-0100

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