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The impact of packaging design products on purchasing intentions: Empirical research of consumers' purchases in Ho Chi Minh City, Vietnam

Journal of entrepreneurship education, 2021-05, p.65-75 [Peer Reviewed Journal]

ISSN: 1098-8394 ;EISSN: 1528-2651 ;DOI: 10.51697/JEE.20210505339

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