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Advertising Value Constructs’ Implication on Purchase Intention: Social Media Advertising

Management dynamics in the knowledge economy, 2022-09, Vol.10 (3), p.287-303 [Peer Reviewed Journal]

COPYRIGHT 2022 National University of Political Studies and Public Administration, College of Management ;ISSN: 2392-8042 ;ISSN: 2286-2668 ;EISSN: 2392-8042 ;DOI: 10.2478/mdke-2022-0019

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