The multifaceted role of language in international business: Unpacking the forms, functions and features of a critical challenge to MNC theory and performance
Journal of international business studies, 2014-06, Vol.45 (5), p.495-507 [Peer Reviewed Journal]Academy of International Business 2014 ;ISSN: 0047-2506 ;EISSN: 1478-6990 ;DOI: 10.1057/jibs.2014.24
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