Marketing to the Aging Population: Strategies and Tools for Companies in Various Industries
The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2022 ;ISSN: 2192-8096 ;ISBN: 3031130960 ;ISBN: 9783031130960 ;EISSN: 2192-810X ;EISBN: 9783031130977 ;EISBN: 3031130979 ;DOI: 10.1007/978-3-031-13097-7 ;OCLC: 1347271275
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