Smart consumers come undone: breakdowns in the process of digital agencing
Journal of marketing management, 2019-10, Vol.35 (15-16), p.1542-1562 [Peer Reviewed Journal]2019 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2019 ;ISSN: 0267-257X ;ISSN: 1472-1376 ;EISSN: 1472-1376 ;DOI: 10.1080/0267257X.2019.1686050
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