INFLUENCE OF MULTI-CHANNEL INTEGRATION SERVICE QUALITY ON PURCHASE INTENTION OF CUSTOMERS: DUAL MEDIATING EFFECT OF BRAND EXPERIENCE AND BRAND TRUST
Revista argentina de clínica psicológica, 2020-01, Vol.29 (2), p.58Copyright FUNDACIÓN AIGLÉ 2020 ;ISSN: 0327-6716 ;EISSN: 1851-7951 ;DOI: 10.24205/03276716.2020.207
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