The aesthetic effect of products on purchase intention and purchase commitment at the point of sale with the mediating role of emotional attachment and the moderating role of consumer goals
کاوشهای مدیریت بازرگانی, 2022-01, Vol.13 (26), p.477-502 [Peer Reviewed Journal]ISSN: 2645-386X ;EISSN: 2645-3878 ;DOI: 10.22034/bar.2022.14243.3580
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