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Cable Viewers Tuned Out in 2014

Multichannel News, 2015-01, Vol.36 (1), p.2

Copyright New Bay Media LLC Jan 5, 2015 ;ISSN: 0276-8593 ;EISSN: 1558-2965

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  • Title:
    Cable Viewers Tuned Out in 2014
  • Author: Reynolds, Mike
  • Subjects: Cable television industry ; Manycompanies ; Prime time ; Ratings & rankings ; Viewers
  • Is Part Of: Multichannel News, 2015-01, Vol.36 (1), p.2
  • Description: For most top cable networks, it was a year of missing viewers in primetime. Maybe they lost audience to original fare on Netflix, or to other unmeasured programs on video-on-demand, tablets or mobile platforms. Or maybe more viewers waited more than seven days to watch recorded shows. Whatever the reasons, 18 of cable's top 25 channels took it on the chin in 2014. Notables USA Network (No. 2), Disney Channel (4), History (5) and TBS (6) all sustained double-digit erosion. Other gainers, according to a Disney Media Networks analysis of Nielsen data, were 9th-ranked Discovery, up 2% to 1.39 million viewers from 1.37 million in 2013, and No. 10 HGTV, which grew 5% to 1.34 million from 1.28 million.
  • Publisher: New York: Future Publishing Ltd
  • Language: English
  • Identifier: ISSN: 0276-8593
    EISSN: 1558-2965
  • Source: ProQuest Central
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