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A Model of Factors Affecting Foreign Brand Trust

Journal of competitiveness, 2014-09, Vol.6 (3), p.20-31 [Peer Reviewed Journal]

Copyright Tomas Bata University in Zlin, Faculty of Management and Economics Sep 2014 ;ISSN: 1804-171X ;EISSN: 1804-1728 ;DOI: 10.7441/joc.2014.03.02

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