Web Experience Effects on Online Purchase Intention by Millennials on Retail Websites in Lima Metropolitan: An Application with Regression Analysis
Communication and Smart Technologies, p.435-445 [Peer Reviewed Journal]The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. 2022 ;ISSN: 2190-3018 ;ISBN: 9789811657917 ;ISBN: 9811657912 ;EISSN: 2190-3026 ;EISBN: 9789811657924 ;EISBN: 9811657920 ;DOI: 10.1007/978-981-16-5792-4_43
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