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Influencer Pazarlaması Kullanımının Tüketicilerin Satın Alma Niyetine Etkisi: Instagram Influencerları Üzerine Bir Araştırma

Journal of Business Research - Turk, 2020-12, Vol.12 (4), p.3813-3827

ISSN: 1309-0712 ;DOI: 10.20491/isarder.2020.1074

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