The Effect of Service Quality on Customer Loyalty of Generation Y – An Empirical Investigation on Superstores in Bangladesh

Malaysian management journal, 2020-04, Vol.22, p.153 [Peer Reviewed Journal]

2018. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0128-6226 ;EISSN: 2289-6651 ;DOI: 10.32890/mmj.22.2018.9677

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