Language:

A method and device for predicting purchase intention of a mobile terminal user

Digital Resources/Online E-Resources

Citations Cited by

Actions
1. Add to My Research
2. Remove from My Research
3. E-mail
4. Print
5. Permalink
6. Citation
7. EasyBib
8. EndNote
9. RefWorks
10. Delicious
11. Export RIS
12. Export BibTeX

Title:
A method and device for predicting purchase intention of a mobile terminal user
Author: XU FENGLIN
Subjects: CALCULATING ; COMPUTING ; COUNTING ; DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES ; PHYSICS ; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
Description: The invention discloses a method and a device for predicting the purchase intention of a mobile terminal user. Relating to the technical field of Internet application. The method for predicting the purchase intention of the mobile terminal user comprises the steps that the purchase intention of the mobile terminal user is predicted; Firstly, a shopping store corresponding to a mobile terminal useris obtained, secondly, when the shopping store is triggered, executing operation; recording a browsing track of the mobile terminal user in the triggered shopping store; until the mobile terminal user exits from the shopping store; and then, extracting a plurality of pieces of commodity information contained in the browsing track and the browsing duration corresponding to each piece of commodityinformation, thereby generating a commodity purchase intention table according to the plurality of pieces of commodity information and the browsing duration, and sending the commodity purchase intention table to the e-commerce
Creation Date: 2019
Language: Chinese;English
Source: esp@cenet

Back to results list


INSPIRE LIBRARY - TON DUC THANG UNIVERSITY	(84-028) 37 755 057	Feedback
19 Nguyen Huu Tho St. Dist.7, HCM	thuvien@tdtu.edu.vn	Feedback

A method and device for predicting purchase intention of a mobile terminal user

Searching Remote Databases, Please Wait