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Exploring the Country of Origin Effect: A Qualitative Analysis of Turkish Consumption Practices

Qualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]

ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014005 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5

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  • Title:
    Exploring the Country of Origin Effect: A Qualitative Analysis of Turkish Consumption Practices
  • Author: Malhotra, Naresh K ; Belk, Russell W
  • Subjects: Research methods: general ; Sales & marketing ; Sales & marketing management
  • Is Part Of: Qualitative Consumer Research, 2017, Vol.14
  • Publisher: United Kingdom: Emerald Publishing Limited
  • Language: English
  • Identifier: ISBN: 1787144925
    ISBN: 9781787144927
    EISBN: 9781787144910
    EISBN: 1787144917
    DOI: 10.1108/S1548-643520170000014005
    OCLC: 1000138791
    LCCallNum: HF5410-5417.5
  • Source: Ebook Central Academic Complete

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