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An empirical study of mHealth adoption in a developing country: the moderating effect of gender concern

BMC medical informatics and decision making, 2016-05, Vol.16 (51), p.51-51, Article 51 [Peer Reviewed Journal]

COPYRIGHT 2016 BioMed Central Ltd. ;Hoque. 2016 ;ISSN: 1472-6947 ;EISSN: 1472-6947 ;DOI: 10.1186/s12911-016-0289-0 ;PMID: 27142844

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  • Title:
    An empirical study of mHealth adoption in a developing country: the moderating effect of gender concern
  • Author: Hoque, Md Rakibul
  • Subjects: Adult ; Bangladesh ; Developing countries ; E-health ; Female ; Health aspects ; Health Services Research - statistics & numerical data ; Humans ; Male ; Mobile applications ; Patient Acceptance of Health Care - statistics & numerical data ; Technology application ; Technology transfer ; Telemedicine - statistics & numerical data ; Young Adult
  • Is Part Of: BMC medical informatics and decision making, 2016-05, Vol.16 (51), p.51-51, Article 51
  • Description: mHealth has become a valuable tool for providing health care services in developing countries. Despite the potential benefits of mHealth, its adoption remains a very challenge in developing countries like Bangladesh. The aim of this study is to investigate the factors that affect the adoption of mHealth services in Bangladesh using Extended Technology Acceptance Model (TAM). Data were collected from over 250 respondents in Dhaka, Bangladesh. The data were analyzed using the Partial Least Squares (PLS) method, a statistical analysis technique based on the Structural Equation Modeling (SEM). The study found that perceived ease of use, perceived usefulness and subjective norm (p < 0.05) had significant positive impact on the intention to adopt mHealth services. Surprisingly, the effects of personal innovativeness in IT (p > 0.05) on mHealth adoption were insignificant. This study also revealed that gender was strongly associated with the adoption and use of mHealth in developing countries. The findings of this study can be used by government, policy makers, and mobile phone Company to maximize the acceptance of mHealth services in Bangladesh. The paper concludes with a discussion of research results and draws several implications for future research.
  • Publisher: England: BioMed Central Ltd
  • Language: English
  • Identifier: ISSN: 1472-6947
    EISSN: 1472-6947
    DOI: 10.1186/s12911-016-0289-0
    PMID: 27142844
  • Source: GFMER Free Medical Journals
    MEDLINE
    PubMed Central
    Springer Nature OA/Free Journals
    ROAD: Directory of Open Access Scholarly Resources
    ProQuest Central
    DOAJ Directory of Open Access Journals
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