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The study of the effect of online review on purchase behavior: Comparing the two research methods

International journal of crowd science, 2020-03, Vol.4 (1), p.73-86 [Peer Reviewed Journal]

Jinghuan Zhang, Wenfeng Zheng and Shan Wang. This work is published under https://creativecommons.org/licenses/by-nc/3.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2398-7294 ;EISSN: 2398-7294 ;DOI: 10.1108/IJCS-10-2019-0027

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