Factors that influence individuals’ intentions to purchase family takaful mediating role of perceived trust
Asia Pacific journal of marketing and logistics, 2019-02, Vol.31 (1), p.81-104 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-12-2017-0311
Full text available