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NEW LIFE FOR OLD NAMES; Automakers mine the brand equity of mothballed nameplates

Automotive News, 2020-06, Vol.94 (6939), p.6

COPYRIGHT 2020 Crain Communications, Inc. ;COPYRIGHT 2020 Crain Communications, Inc. ;Copyright 2020 Crain Communications Inc. All Rights Reserved. ;ISSN: 0005-1551 ;EISSN: 1557-7686

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