Positioning customer-based convenience store image: a multidimensional scaling approach via perceptual map
유통과학연구, 2021, 19(2), 133, pp.15-24
[Peer Reviewed Journal]
ISSN: 1738-3110 ;EISSN: 2093-7717 ;DOI: 10.15722/jds.19.2.202102.15
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