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GREEN PRODUCTS: A CROSS-CULTURAL STUDY OF ATTITUDE, INTENTION AND PURCHASE BEHAVIOR

RAM. Revista de Administração Mackenzie, 2017-10, Vol.18 (5), p.12-38 [Peer Reviewed Journal]

Copyright Mackenzie Presbyterian University Sep/Oct 2017 ;This work is licensed under a Creative Commons Attribution 4.0 International License. ;ISSN: 1518-6776 ;ISSN: 1678-6971 ;EISSN: 1678-6971 ;DOI: 10.1590/1678-69712017/administracao.v18n5p12-38

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