Exploring the antecedents of green and sustainable purchase behaviour: A comparison among different generations
Psychology & marketing, 2022-05, Vol.39 (5), p.1007-1021 [Peer Reviewed Journal]2022 Wiley Periodicals LLC ;ISSN: 0742-6046 ;EISSN: 1520-6793 ;DOI: 10.1002/mar.21637
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