Do Negative Consumption Experiences Hurt Manufacturers or Retailers? The Influence of Reasoning Style on Consumer Blame Attributions and Purchase Intention
Psychology & marketing, 2013-07, Vol.30 (7), p.555-565 [Peer Reviewed Journal]2013 Wiley Periodicals, Inc. ;Copyright Wiley Periodicals Inc. Jul 2013 ;ISSN: 0742-6046 ;EISSN: 1520-6793 ;DOI: 10.1002/mar.20627
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