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Towards a more balanced treatment of culture in international business studies: The need for positive cross-cultural scholarship

Journal of international business studies, 2015-05, Vol.46 (4), p.391-414 [Tạp chí có phản biện]

Copyright © 2015 Academy of International Business ;Academy of International Business 2014 ;Academy of International Business 2015 ;ISSN: 0047-2506 ;EISSN: 1478-6990 ;DOI: 10.1057/jibs.2014.68

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Nhan đề:
Towards a more balanced treatment of culture in international business studies: The need for positive cross-cultural scholarship
Tác giả: Stahl, Günter K ; Tung, Rosalie L
Chủ đề: Business and Management ; Business education ; Business Strategy/Leadership ; Business studies ; Content analysis ; Cross-cultural analysis ; Cultural differences ; Culture ; International Business ; Learning ; Liability ; Management ; Management science ; Market entry ; Market penetration ; Multiculturalism & pluralism ; Multinational corporations ; Multinational enterprises ; Organization ; Organizational learning ; PERSPECTIVE ; Research methods ; Scholarly publishing ; Studies
Là 1 phần của: Journal of international business studies, 2015-05, Vol.46 (4), p.391-414
Mô tả: The results of a content analysis of 1141 articles published in the Journal of International Business Studies over a 24-year time period (1989-2012) reveal that a pervasive tendency exists in the international business (IB) literature towards emphasizing the adverse outcomes associated with cultural differences more than the positive effects. We argue that this imbalance is not an accurate reflection of the reality of cross-cultural contact in IB and that it has hindered our understanding of the processes and conditions that help organizations leverage the benefits of cultural differences in a wide range of contexts. We offer several explanations for the predominance of the negative over the positive in theory and research on culture in IB; and, using a Positive Organizational Scholarship lens couched in the context of March's (1991) exploration vs exploitation organizational learning framework, highlight a complementary perspective, namely the idea that cultural differences can be an asset, not just a liability in a range of IB contexts. We conclude by offering an integrative framework within which both positive and negative effects of cultural differences can be understood and provide a road map for future research on culture in IB.
Nơi xuất bản: London: Palgrave Macmillan
Ngôn ngữ: English
Số nhận dạng: ISSN: 0047-2506
EISSN: 1478-6990
DOI: 10.1057/jibs.2014.68
Nguồn: ProQuest Central

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Towards a more balanced treatment of culture in international business studies: The need for positive cross-cultural scholarship

Copyright © 2015 Academy of International Business ;Academy of International Business 2014 ;Academy of International Business 2015 ;ISSN: 0047-2506 ;EISSN: 1478-6990 ;DOI: 10.1057/jibs.2014.68

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