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The influence of corporate image, relationship marketing, and trust on purchase intention: the moderating effects of word-of-mouth

Tourism review (Association internationale d'experts scientifiques du tourisme), 2010-09, Vol.65 (3), p.16-34 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2010 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/16605371011083503

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