The Impact of Testimonials on Purchase Intentions in a Mock E-commerce Web Site
Journal of theoretical and applied electronic commerce research, 2012-04, Vol.7 (1), p.51-10 [Peer Reviewed Journal]Copyright Universidad de Talca Apr 2012 ;This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License. ;ISSN: 0718-1876 ;EISSN: 0718-1876 ;DOI: 10.4067/S0718-18762012000100005
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