The moderating role of trust and commitment between consumer purchase intention and online shopping behavior in the context of Pakistan
Journal of global entrepreneurship research, 2019-07, Vol.9 (43), p.1-25, Article 43 [Peer Reviewed Journal]The Author(s). 2019 ;Journal of Global Entrepreneurship Research is a copyright of Springer, (2019). All Rights Reserved. © 2019. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2251-7316 ;ISSN: 2228-7566 ;EISSN: 2251-7316 ;DOI: 10.1186/s40497-019-0166-2
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