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Predictors of purchase intention toward green apparel products: A cross-cultural investigation in the USA and China

Journal of fashion marketing and management, 2017-01, Vol.21 (1), p.70-87 [Peer Reviewed Journal]

ISSN: 1361-2026 ;EISSN: 1758-7433 ;DOI: 10.1108/JFMM-07-2014-0057

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