Effects of Facebook Like and Conflicting Aggregate Rating and Customer Comment on Purchase Intentions
Universal Access in Human-Computer Interaction. Access to Today's Technologies, p.193-200 [Peer Reviewed Journal]Springer International Publishing Switzerland 2015 ;ISSN: 0302-9743 ;ISBN: 331920677X ;ISBN: 9783319206776 ;EISSN: 1611-3349 ;EISBN: 9783319206783 ;EISBN: 3319206788 ;DOI: 10.1007/978-3-319-20678-3_19
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