The influence of trust and relationship commitment to vloggers on viewers' purchase intention
Asia Pacific journal of marketing and logistics, 2022-02, Vol.34 (2), p.249-267 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2021 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-08-2020-0626
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