Environmental segmentation alternatives: a look at green consumer behavior in the new millennium
The Journal of consumer marketing, 1999-12, Vol.16 (6), p.558-575 [Peer Reviewed Journal]MCB UP Limited ;Copyright MCB UP Limited (MCB) 1999 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363769910297506
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