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Limited-time scarcity and competitive arousal in E-commerce

The International review of retail, distribution and consumer research, 2022-10, Vol.32 (5), p.549-567 [Peer Reviewed Journal]

2022 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2022 ;ISSN: 0959-3969 ;EISSN: 1466-4402 ;DOI: 10.1080/09593969.2022.2098360

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