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Impact of certification information on consumer behaviour in hybrid retail platforms: empirical evidence from JD.com

International journal of retail & distribution management, 2024-05, Vol.52 (5), p.596-611 [Peer Reviewed Journal]

Emerald Publishing Limited. ;ISSN: 0959-0552 ;EISSN: 1758-6690 ;DOI: 10.1108/IJRDM-08-2023-0513

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