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Evaluating the predictive validity of four divergent thinking tasks for the originality of design product ideation

PloS one, 2022-03, Vol.17 (3), p.e0265116-e0265116 [Peer Reviewed Journal]

COPYRIGHT 2022 Public Library of Science ;2022 Erwin et al. This is an open access article distributed under the terms of the Creative Commons Attribution License: http://creativecommons.org/licenses/by/4.0/ (the “License”), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;2022 Erwin et al 2022 Erwin et al ;ISSN: 1932-6203 ;EISSN: 1932-6203 ;DOI: 10.1371/journal.pone.0265116 ;PMID: 35287162

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  • Title:
    Evaluating the predictive validity of four divergent thinking tasks for the originality of design product ideation
  • Author: Erwin, Abbey K ; Tran, Khue ; Koutstaal, Wilma
  • Garcia, Trinidad
  • Subjects: Analysis ; Biology and Life Sciences ; Cognitive ability ; Cognitive appraisal ; Creative ability ; Creativity ; Design ; Divergent thinking ; Gardening ; Humans ; Methods ; Observations ; Personality ; Physical Sciences ; Regression analysis ; Research and Analysis Methods ; Social Sciences ; Thinking - physiology ; Training ; Validity
  • Is Part Of: PloS one, 2022-03, Vol.17 (3), p.e0265116-e0265116
  • Description: What factors predict the originality of domain-specific idea generation? Replicating and extending an earlier study using a Design Product Ideation task in an introductory university design course, the present research, grounded in the componential theory of creativity, assessed the relative contributions to originality of design ideation from five factors: divergent thinking, personality traits, general cognitive ability, prior creative experience, and task-specific challenge/interest. The Design Product Ideation task asked participants, at two different timepoints, to propose ideas for products to improve either the experience of urban gardening or of outdoor picnics. Four divergent thinking tasks were used, including the predominantly conceptually-based Alternative Uses Task, a newly developed perceptually-based Figural Interpretation Quest, and two modified verbal tasks from the Torrance Tests of Creative Thinking (Torrance Suppose and Torrance Product). Regression analyses revealed that, at both timepoints, originality on the Design Product Ideation tasks was predicted by multiple divergent thinking, personality, and task-based factors. Originality of responses to the Figural Interpretation Quest was a significant predictor at both timepoints, and continued to add incremental value after controlling for the other divergent thinking measures. Collectively, these findings indicate that the four divergent thinking tasks, though related, do not measure identical constructs, and that many individual difference components, both trait-based (e.g., openness to experience) and more specifically task-based (e.g., perceived challenge of the task), shape creative performance. Methodologically, and from a practical standpoint, these findings underscore the value of incorporating both conceptual and perceptual measures of divergent thinking as contributors to originality in domain-specific idea generation.
  • Publisher: United States: Public Library of Science
  • Language: English
  • Identifier: ISSN: 1932-6203
    EISSN: 1932-6203
    DOI: 10.1371/journal.pone.0265116
    PMID: 35287162
  • Source: PLoS OA刊
    GFMER Free Medical Journals
    MEDLINE
    PubMed Central
    ProQuest Central
    DOAJ Directory of Open Access Journals
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