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FACTORS FOR ATTRACTING BABY BOOMERS AND MILLENNIALS TO DOWNTOWN LIVING: IMPLICATIONS FOR REVITALIZING GUAM'S DOWNTOWN HAGÅTÑA

Journal of international business research, 2010-01, Vol.9, p.61 [Peer Reviewed Journal]

Copyright The DreamCatchers Group, LLC 2010 ;ISSN: 1544-0222 ;EISSN: 1544-0230

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  • Title:
    FACTORS FOR ATTRACTING BABY BOOMERS AND MILLENNIALS TO DOWNTOWN LIVING: IMPLICATIONS FOR REVITALIZING GUAM'S DOWNTOWN HAGÅTÑA
  • Author: Williams, Vanessa Lee ; Enriquez, Anita Borja
  • Subjects: Baby boomers ; Central business districts ; Economic development ; Millennials ; Redevelopment ; Restaurants ; Retirement ; Studies ; Trends ; Wireless networks ; World War II
  • Is Part Of: Journal of international business research, 2010-01, Vol.9, p.61
  • Description: The convergence of two generations of proportional sizes-Baby Boomers and Millennials-lends itself to a potentially attractive market for urban businesses, particularly for those situated downtown. There are implications of this market trend from an economic development standpoint, particularly as an additional revenue stream for local governments and businesses already situated in downtown areas. In effect, to what extent are culture, arts, restaurants, shopping activities, mass transit accessibility, and walkability, the driving forces for downtown attractiveness? A study of a sampling of both generations who live on Guam will explain the factors that are perceived to be important towards driving either generation to move downtown, as well as the policy implications for making downtown living a reality. Further, the efficacy of exploring downtown revitalization as a sound economic development strategy will be explored. [PUBLICATION ABSTRACT]
  • Publisher: Arden: Jordan Whitney Enterprises, Inc
  • Language: English
  • Identifier: ISSN: 1544-0222
    EISSN: 1544-0230
  • Source: AUTh Library subscriptions: ProQuest Central
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