The Role of Experiential Marketing Towards Purchase Intention in Vertical Building Property Mediated by Brand Image and Brand Awareness
Jurnal Aplikasi Manajemen, 2024-03, Vol.22 (1), p.83-96 [Peer Reviewed Journal]ISSN: 1693-5241 ;EISSN: 2302-6332 ;DOI: 10.21776/ub.jam.2024.022.01.07
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